Archives / 2008 / September

Do you think SEO in other languages is easier?

SEO

I was just doing a little bit of SEO work for two of our web sites.  One is a new Spanish speaking web site that we launched recently and we wanted to get it to the top of Google for the keyword “metodo silva” and we were able to get to the top of the page within a few weeks. Last weekend, I started to do a little SEO... Read More

Testimonials Sell. Email Them.

Email Marketing

In keeping with our tradition of continuous tests and tweaks to boost the performance of our websites, we’ve discovered a very simple type of email that works well for email marketing. You just need one main powerful ingredient to make it work well – testimonials. That’s right. Testimonials sell. The more you have, the better. Plus, they do boost conversion rates on websites. So, we thought, what the heck,... Read More

Google Slap – How to recover from a Google Slap?

Google AdWords Tips

Two questions that I frequently get from new AdWords customers are: 1) Why did I get slapped by Google? 2) How do I recover from a Google Slap? The answers two both questions are actually quite simple: Why did I get slapped by Google? Here are the top 4 reasons why people get slapped by GoogleGoogle Slap 1: The content on your page was not related to the keyword... Read More