There has been a flurry of signups (Thank you!) since releasing Traffic Marks into the wild, so we decided to record a short walk-through to help everyone maximize their results. In a few extremely riveting minutes you’ll learn: Why scoring back links from “Traffic Mark” sites is vital to your dreams of 1st page relevance How to successfully approach these sites and develop both links and relationships If you... Read More
We just posted a free case-study video showing exactly how we helped a client score 150% more traffic and 133% more conversions. It’s almost exactly 16 minutes and depicts exactly what this entrepreneur did to her crazy niche site… which is “EMF Protection Equipment.” You’ll see “before” and “after” pics as well as hear from the site owner herself about what she did. I’m not exactly sure what EMF... Read More
We just posted a free case-study video showing exactly how we helped a client score 150% more traffic and 133% more conversions. It’s almost exactly 16 minutes and depicts exactly what this entrepreneur did to her crazy niche site… which is “EMF Protection Equipment.” You’ll see “before” and “after” pics as well as hear from the site owner herself about what she did. I’m not exactly sure what EMF... Read More
We all know what karma is. What goes around comes around… it’s the law of the universe. Simply put, the more you give, the more you get… or as Robert Cialdini puts it in the science of “Influenceâ€, it’s the rule of reciprocity. Now, we’ve all heard of reciprocity with our customers. Give them bonuses, surprise them, and as we’ve riffed on, basically delight the customer to get them... Read More
If you construct your landing pages right, you’ve got a lot of beach time ahead of you. Your landing page is the first step to capturing all that traffic you’re paying for. A well-made landing page could be the difference between a website that’s your hobby and a website that funds your vacations. If you’re spending cash on pay per click or other advertising, there are several crucial principles... Read More
Our regular readers may have noticed a slight downturn in AdWords-centric blog posts over the past few weeks (months?). Let me explain why. While we enjoy sharing our regular experimental results and weekly nuggets of wisdom, we took a hiatus from these to focus on something dramatically more useful to you. We hunkered down and finally put into writing a series of revelations that occurred over the past 6... Read More
When the laughter died down in the back room of the focus-group facility, I was told that this proposal was DOA, for two reasons. First, the product manager would never meet her employer’s aggressive financial objectives selling shrink-wrapped software priced at $15 a copy. Second, everyone on the client team assured me that it would be impossible to receive a positive review of a dirt-simple $15 software product from... Read More
As I write this, we are 8 hours and 45 minutes from launching a totally new product. Before you go into a frenzy, it is not in the internet marketing field. It’s actually a new personal development product we’ve been working slaving over for several weeks and are now releasing to the world. As you’ve probably figured out, we really like sharing as much as possible on this blog... Read More
I was doing research today on blog marketing and wanted to share a few of the quality links I came upon. The obvious winner here is Dosh Dosh; the amount of quality content on that site is amazing. My only gripe is that the date of publication is never obvious. With that, if you are looking to expand the reach of your blog or your online presence in general,... Read More
John Reese is inviting you to become his friend. Jack Humphrey thinks it’s a great idea. It’s a nice marketing stunt, and I’m sure John has a well thought-out plan for the likely 5000 people who add him, but that’s all it is: a stunt. The long term value is not pending for most of us (John will probably pull a miracle out of it). For the rest of... Read More