Will skipping the traditional long copy and using just a video on your one-time-offer (or OTO) page boost your sales or hurt it? Our testing and analytics expert Roland Mirabueno breaks it down with this quick case study.
Would you rather settle with a safe price tag or invest in finding the optimum rate for your product? Our analyst delves into price testing to find out which price point matters.
Mindvalley’s website optimization expert Roland Mirabueno addresses the important role of testing and optimizing websites to grow a company and keep up with the ever-changing market.
The Mindvalley Analytics & Innovations Team has got a new testing tool called Visual Website Optimizer – and they absolutely love it. See what they have to say about it here.
While demographics provide insights about market behavior, understanding the values held by your customers can be totally game changing in terms of marketing strategies and can even dictate the type of copy that will best benefit your business and your customers.
Update your Facebook landing page Order Menus with payment plans and be pleasantly surprised with the boost in sales.