Copywriting

Copy Matters: Email Split Testing

Get the most from split testing your email copy with these handy tips from the Copywriting Team.

Use Existing Content for a Kick-ass Funnel Sequence

Companies should take advantage of e-mail automation and funnel sequences, otherwise, they are allowing a lot of revenue to go to waste.

The Competitive Advantage of Inspiration

Inspirational stories are not only good for the heart and the mind, they can also help businesses achieve higher response rate.

Creating the next iPod (Sample 2)

Marc Koska is the British inventor behind a revolutionary safe syringe. Here, he offers a diagnosis of the problems facing health professionals in Africa.

Sample post

The grasshopper phone number challenge.

Tribal Marketing: Surprisingly Ethical Ways to Significantly Reduce Your Unsubscribe Rate And Easily Boost Profits

McAfee Magic: How One Tiny Tweak Boosted Sales by 15%

Testimonials Sell. Email Them.

What Does Your Order Button Say?