Email Marketing

Tribal Marketing: Surprisingly Ethical Ways to Significantly Reduce Your Unsubscribe Rate And Easily Boost Profits

Creating Trust Online / Email Marketing

Update: Hey guys, sorry about the audio earlier, but it has now, thankfully, been fixed thanks to our awesome video editor, Julian. You can now check out the video below. I know what you’re thinking… ethical?? Will that even work? YES. And I’m about to tell you why Max Simon’s new concept of “Tribal Marketing” will actually work far better than any other short-term, shortcut, flavor-of-the-month marketing strategy that... Read More

Testimonials Sell. Email Them.

Email Marketing

In keeping with our tradition of continuous tests and tweaks to boost the performance of our websites, we’ve discovered a very simple type of email that works well for email marketing. You just need one main powerful ingredient to make it work well – testimonials. That’s right. Testimonials sell. The more you have, the better. Plus, they do boost conversion rates on websites. So, we thought, what the heck,... Read More

Email Marketing Demystified

Email Marketing

I’ve combined some of the things I learnt from Matt Furey with my own approach to writing, and the result is a winning combination that I use to write emails that actually make money. For me, writing an email is a 4-step process – it’s a system that you can use and build on. 4 Step Process to Email Copywriting 1. Current or Evergreen? First, you have to strategically... Read More

How to make $10,000 a day, per 500-word email

Email Marketing

Email marketing plays a very big role in what we do; it contributes significantly to our revenue and profits. Despite that, I’ve realized that no one really talks about email copywriting. The few people who do are Frank Kern, Yanik Silver, maybe some of the material contained in many email swipe files, but given its importance, not many people really talk about it enough. No one has actually quantified... Read More

The USA Today Secret to Getting Attention

Email Marketing / Headlines

Getting attention means you are speaking to prospects’ needs, to their wants and desires, and to their present and current frame of mind. Often, what is at the top of their minds is covered in news media. I learned this from Paul Hartunian: First, you go to USA Today.com, especially if most of your target audience is predominantly in the United States and other western countries. USAToday.com summarizes what... Read More

The Death Grip Method

Email Marketing / Make Money

I was going through Mass Control over the weekend, nerd that I am, and I came across something Frank Kern called the Death Grip Method. Frank Kern says that this is the most valuable thing you can learn from Mass Control. In that $2,000 course, this is the million dollar formula. It is specifically applied to the last 4 or 5 days of any launch process, and immediately after... Read More

Do you have the gall to remove slow (or no)-acting subscribers from your list?

Email Marketing

Alex Mandossian does: Hi mike, You know what today is, don’t you? As I indicated in yesterday’s email to you, if you decide not to give Market With Postcards a fair try within the next 24 hours, we’ll remove you from our opt-in list. No offense, but we only provide our best offers for our clients and students and because you’ve let 6 weeks go by without ordering, we... Read More

Email Marketing: 500% Boost in sales. Here’s how.

Email Marketing / Make Money

The headline might have been a little sneaky because you already know how. We used our trusty appetizer-main dish method of email marketing, which I gave the theory on here and further how-to here. The method was for one of our personal development sites and revolved around Spring cleaning (this was our “reason why”). We provided them a free ebook that would help them Spring clean their life instead... Read More

Email Marketing: 500% Boost in sales. Here's how.

Email Marketing / Make Money

The headline might have been a little sneaky because you already know how. We used our trusty appetizer-main dish method of email marketing, which I gave the theory on here and further how-to here. The method was for one of our personal development sites and revolved around Spring cleaning (this was our “reason why”). We provided them a free ebook that would help them Spring clean their life instead... Read More

Do You Know Your Customer Avatar

Email Marketing

Frank Kern discussed the concept of the “Customer Avatar” on Day 2 of the Strategic Profits Event in Orlando. So What’s a Customer Avatar? In this video I explain this concept and talk about a major screw up we made by sending out an email recently without understanding the “Customer Avatar” Concept. Watch the Video Below… Read More

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