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Product Launch

How to Know What Customers Want and Let Them Know You Have It (Part 2)

In Part 2 of his mastermind presentation, marketing advisor Michael Fishman shares the kind of vocabulary that you don’t want to use on your prospects, which he calls “words to outlaw”.

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How to Know What Customers Want and Let Them Know You Have It (Part 1)

In Part 1 of his mastermind presentation, marketing advisor Michael Fishman shares his marketing model on understanding the Drivers of Desire for your customers.

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How Humanizing Product Development Can Speed Up Productivity

Our operations manager, Ezekiel Vicente, shares his observations on how you can improve productivity and speed on your projects.

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How To Create High-Converting Pages That Google Will Love

Gain some useful tips and insights from this interview to make your landing page Google and customer approved.

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Two Books That Will Improve Your Product Launch

Vishen Lakhiani shares his personal recommendation for million-dollar product launches, including two books that will take your campaigns to the next level.

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Social Proof: Not Just Testimonials

Testimonials are good but testimonials are not enough. We highlight some of our favorite kinds of effective social proof that you can use to boost your product page.

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Retargeting: Marketing a Product Post Launch

So your product launch may be perfectly in place but how does your post launch strategy fare? Remarketing may be the missing key in your product launch strategy.

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Undercover, Underground: Behind The Scenes at Underground Online Seminar 8

Five hundred online entrepreneurs packed up Underground Online Seminar 8, the 2012 installation of Yanik Silver’s sought-after online marketing event.

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Using IDE in Mindvalley’s Most Successful Online Campaigns – Part 3

Product Launch specialist Ewa Wysocka wraps up her talk at Yanik Silver’s Underground Online Seminar 8 by sharing the story behind Mindvalley’s successful campaigns and telling you how to “think IDE”.

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The IDE Model Leads To US$1 Million Product Launch – Part 2

In Part 2 of Ewa Wysocka’s “Underground Online Seminar 8″ series, she reveals Mindvalley’s first venture with the IDE model in 2010, a brave experiment which raked in US$1 million for the company and transformed Love Or Above author Christie Marie Sheldon into the personal growth celebrity she is today.

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