How did results-based marketing consultant and master copywriter Chris Haddad go from zero to seven figures?

With the magic of emotional words.

Logic, to Chris Haddad, is secondary, tertiary or in some cases – even unnecessary. “Get to your customers emotionally and wake them up,” he insists.

For instance, one of the “emotional” methods that he uses when writing a sales letter or video introduces the storytelling element early on.

Watch this 2-minute story on how you can apply his tips to your copywriting and  increase your conversion rates.

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