Sales is key to business. If a sale isn’t made, money isn’t coming in. It’s game over.
Remember that it’s not only about selling products or services to your end clients. You also have to sell any potential hire a reason to work for you. You need to sell to an investor a reason to invest in your business.
For Mindvalley, we have to sell affiliates into promoting our products, as well as sell authors into publishing with us.
We compiled together the list of resources given to any new hire on our Publishing team.
1. The Ultimate Sales Machine by Chet Holmes
Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference. See it on Amazon.
2. Work the System by Sam Carpenter
The Work the System methodology takes a deep yet simple tact, one that begins with a single “tweak” in the leader’s perspective of how a business mechanically functions. Sam Carpenter gives the book PDF and AudioBook for free. You can see and get it at Work The System website.
3. Pitch Anything by Oren Klaff
When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million – and now he describes his formula to help you deliver a winning pitch in any business situation. Read more at Pitch Anything Website.
4. Mastering the Rockefeller Habits by Verne Harnish
What are the underlying handful of fundamentals that haven’t changed for over a hundred years? From Harnish’s famous Mastering a One Page Strategic Plan, this book is a compilation of best practices adapted from some of the best-run firms on the planet. See it on Amazon.
5. Dysfunctions of a Team by Patrick Lencioni
In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and The Four Obsessions of an Extraordinary Executive. See it on Amazon.
6. Lean Startup by Eric Ries
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. See it on Amazon.
Check it out, add it to your “need to read” list. Got any list of the best books to recommend? Share it with us on the comments below! We’re always eager to eat as many pages as we can to learn, grow, improve… And push humanity forward!