Powerful SEO Illustration: Importance of Keyword Clustering

SEO
Posted by Mike Reining on 16, May 2007 with 11 Comments

Today I came across a very powerful picture that explains a very powerful and important SEO principle. 

The picture says it all:

How important is this?  Extremly important!  It is very hard to  win for very competitive keywords and trying to win for one keyword is almost impossible, especially if that keyword phrase is competitive.  However, once you start to become an authority site on a particular topic with lots of supporting content, it can become very easy over time.  

You will see that we use this same principle on this blog where we consistently get a top position for keywords such as:

Google AdWords Blog
Google AdWords Expert
Google AdWords Trick
Mastering Google AdWords
etc…

Source: Thanks to SearchEngineLand for surfacing this and thanks to Elliance for developing this excellent graphic. 

11 Comments

  1. Admin
    Carrie
    09 February 09, 4:40pm

    I am adding this page to my bookmarks. I look forward to future articles. TY

    Reply
  2. Admin
    Flywheel aka Ortonom
    15 August 09, 1:23pm

    Common sense prevails!

    Reply
  3. Admin
    keyword seo
    24 May 10, 3:20am

    There is really a lot more to say about this topic these days than ever before. I salute you for speaking out on it and making your site informative. Thanks

    Reply
  4. Admin
    Article Submission
    15 July 10, 1:33pm

    Yea its right my new microniche websites are not getting ranked now due to mayay update.I am trying to create more pages to a site to become an authority.

    Reply
  5. Admin
    harryplopper
    03 August 10, 1:31pm

    thanks, is this legal lol

    Reply
  6. Admin
    hpfan
    03 August 10, 3:50pm

    good post thanks

    Reply
  7. Admin
    Rocky Strait
    07 September 10, 5:27pm

    Great read. I identified your site from a google search, and was glad i did. The information has helped me immensely.

    Reply
  8. Admin
    HDTV plasma 1080p
    08 September 10, 5:43pm

    I love your web site! did you produce this your self or did you outsource it? Im looking for a blog design thats similar so thats the only reason I’m asking. Either way keep up the great work I was impressed with your content truly..

    Reply
  9. Admin
    Carb Diet Plans
    25 September 10, 3:48am

    I’ve seen progression in every post. Your newer posts are simply wonderful compared to your posts in the past. Keep up the good work! Greetings from Liverpool

    Reply
  10. Admin
    Rubi Cliffton
    28 October 10, 11:48pm

    The informal summary helped me very much! Bookmarked your website, extremely great topics everywhere that I read here! I really appreciate the information, thanks.

    Reply
  11. Admin
    Lista telefonica
    30 October 10, 1:44am

    Using words long tail is easier to gain positions in search engines, are competitive words will very hard to rank. excellent image comparison.

    Reply

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